Q4: Who Would The Audience Be For Your Media Product?
I think that our target audience would be the C2 group, which is young adults and students and above. In addition, I also think that it is primarily aimed at the male gender and for people aged 15 years or over. The reasons that I think that it is aimed at males is due to the dark nature of our opening and has props and referenced situations that males can relate to more easily, such as the crime and murder theme. Also, I think that the age of 15 or above is appropriate to our thriller opening due to it having mature themes and references that younger viewers may not be able to understand or depict as easily. There could be some demographic issues because no doubt a small percentage of female viewers would find this particular type of thriller opening appealing to them, but not many.
Audience Profile
We did to be honest fairly little research about our target audience (C2) aside from the basics.
What Was Our Target Audiences Expectations/Preferences From A Thriller Opening?
Their expectations were for our thriller opening to be dark, creepy and scary. I personally fell that the first two do fit in with our thriller opening, such as the “I Have Nightmares All The Time” text on the newspaper for the creepy effect. I also very much so think that our audiences expectations for our environments to be dark were met splendidly, such as the blacked out parts of each shot to give the impression to the audience that nothing can never quite be seen as clearly as they want it to be. Finally, I don’t think that the audience’s expectations were met over our film being scary as most of our film sequences were predictable.
BBFC Rating= 18
I think that if our thriller opening was produced into a feature length film, it would be given an 18 rating by the BBFC. The reason why is because for it to be an effective thriller, we would have to explicitly go into the murder and possible drugs aspect which is not appropriate for younger viewers to see or understand peoples moral reasons for doing it. This would impact our target audience due to them not being old or possibly mature enough to watch it.
In terms of BBFC regulations, for a film to be issued an 18 certificate, it would have to include strong language, strong violence, sexual content, racism and in some cases abuse such as rape or torture, if our thriller film “HUNTED” was to become an actual thriller film, it would possibly include some sex or torture but out off all things would definitely include extreme violence, gore and strong language.
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